« Networked worlds are here (aka big internal hard drives be damned) | Home | Just SHUT UP! »
Don’t be a soft seller
By Charles Martin | January 18, 2008
I found out this week that, through the magic of the recession we aren’t having (George B) that you can demand more. I demanded and they were receptive. When the economy sets itself on new feet, the customer has less choice. Less choice = more choice for you if you sell a service or product that is related to finance.
Now, I hate it that mort companies will now not give me the same $10,000,000 house loan I got last April, but that’s the breaks. I also hate it that any bank, for that matter, works their advantage against you when they get a chance.
But when you’re fresh on Monday, take a stab at a better stance on your price (raise it) and see how it goes. I think you’ll be very surprised. My challenge to you is to try it all next week and keep a running tab of the results.
Also, this goes for you as a consumer too. If you are buying a negotiable product (the hothead does not like people who try to negotiate non-negotiable pricing btw), then use your good standing in the world of the economy to get more. Your favorite brands and vendors will be looking over their databases and looking for you. They are about to realize that the continuous buyers are gonna save them from the recession storm.
Topics: Sales Acumen | No Comments »