Enter your email address:

Delivered by FeedBurner

Charles L Martin's Blog


Gear




Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

Search Hotheadblog


« | Home | »

Are your bulbs all working?

By Charles Martin | January 23, 2008

I live by the Broken Window Theory. 

Maybe you know it.  Maybe not.

I think if you let one dead bulb sit, one clogged drain go for a while, you find yourself with literally hundreds of burnt bulbs and clogged drains that stink up the place.  Then guess what?  You never get it done because you are so overwhelmed. This theory also has merit with kids because if they think that dad or mom doesn’t respect or keep things moving forward and in tact, then they won’t have any interest either.  I see it all the time.

How are the bulbs in your business? Bright?  Burnt?  Do a check and keep them burning…

Topics: Uncategorized | No Comments »

Comments