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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Archive for January, 2008

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Age won’t matter

Thursday, January 17th, 2008

It won’t matter in 2014 — that’s my prediction. Maybe earlier than that. It was announced today that human cloning was confirmed in our great state of Cally. They blew up the stem cells right after confirmation (or did they?… let’s ask the I am legend folks). But you see where I’m going with this. [...]

The Niches Have It

Tuesday, January 15th, 2008

I was working on Christmas gifts recently and thought how it’s becoming more and more a niche world. Sure, we knew this in some major areas, but this is true in my 4 year old’s life too. He didn’t just want a Nintendo DS for Christmas, he wanted a red titanium one with a special [...]

Separate Me

Tuesday, January 15th, 2008

Thinking about my ol’ friend Gladwell today on the freeway and wondering how separated I am from the rest of the fools that roll the so-cally roads. It’s true though that if you commute or even drive to and from home once a day to work, school or the golf course, you are riding with [...]

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