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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Archive for April, 2008

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Anticipation is everything

Wednesday, April 16th, 2008

The hothead utilizes Chubb’s Masterpiece Policy as insurance coverage for Treehouse.  An unexpected letter arrived today.  All the elements of good customer-keeping: unexpected surprise in today’s down fincancial markets no up-front costs anticipating my needs and safety before I might I have a real problem arguing with folks that don’t appreciate good insurance.  Sure, EVERYBODY wants to get [...]

New Yorker Elevator – Woah

Tuesday, April 15th, 2008

Check it out. In the modern world, we still don’t have a handle on everything. Thanks to Hollywood BC for this link.

UNOY no. 29

Thursday, April 10th, 2008

People often wonder why I have a UNOY license plate.  There’s a reason for it as in I everything I do [mostly :)].  It’s a tongue in cheek nod that means before you ask yourself a stupid question (as to how you got into a certain mess), you might be honest with yourself and say “I [...]

How’s your battery level?

Sunday, April 6th, 2008

Feeling run down? There is a way to keep yourself charged. Every negative action causes you to burn energy (brain, and other physical juice) that ultimately results in wasted wear and tear on your body. Here’s one from the Hothead’s files : [new editor note 4/11- Randy Pausch says he never solved anything with anger.  [...]

Thursday, April 3rd, 2008

Remember… every huge, important, and altogether valuable thing in life starts like this little tree of mine.  Every deal, every sale, every job… they are all small in their beginnings.

The Silent Geniuses

Tuesday, April 1st, 2008

Does your company have a silent genius? Of the 15 companies I’ve worked for in the many years as an adult there were too many to count now. I remember there was always the guy (or gal) that said little, but did a lot. The owner couldn’t do without them. They knew where all the [...]

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