Enter your email address:

Delivered by FeedBurner

Charles L Martin's Blog



Gear




Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, among others.

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman Racer 5 and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

Search Hotheadblog


Archive for October 20th, 2008

It’s all in the way you say it

Monday, October 20th, 2008

If a server takes your check payment and says “i’ll bring back your change” [I don't expect any payment] vs. “do you want change?” [what are you paying me?] it’s a completely different conversation. When selling make sure you always are cognizant of your buyer/seller relationship and never assume you have anything in the bag.

Monday, October 20th, 2008

Anytime you have to say something is “good in moderation” it is probably bad. These ads chuckle me up.