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Charles L Martin's Blog

Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, Signature Nannies, among others. By clients, he sometimes means "bosses" and sometimes "clients".

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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  • Archive for February, 2009

    « Previous Entries

    The Hothead Pro Bono Challenge

    Saturday, February 28th, 2009

    As I’ve posted recently, this is a great time to lend your skills to those that could benefit from them the most.  I’m not talking about writing checks.  We all have skills writing checks unfortunately.  I’m talking about paring off 2% of the time you dedicate to your workday, your coffee ritual, or your family [...]

    Credit Orgy

    Friday, February 27th, 2009

    A very good post on NPR today as to how we all got here.  And you think they always go liberal…
    An excerpt:
    Twin Peaks
    David Beim, a former banker who is now a professor at the Columbia Business School, has something to say for people who want to pin this whole thing on the banks.
    He has a [...]

    Hands Full

    Thursday, February 26th, 2009

    There was a great food establishment that I worked for that taught one basic tenet that probably evolved from something in the Navy or other military branch.
    Hands Full.
    The basic idea is that when you’re moving from one end of a work space to another (kitchen to restaurant floor) that you’d never be empty handed.  And [...]

    How do you get there?

    Tuesday, February 24th, 2009

    On a run I get the adrenaline high that just blows all other “highs” I’ve experienced away. (not saying that any drugs were involved).  All athletes (and some uber professionals like doctors) get this on some level and it’s one of the big reasons we force ourselves off the sofa and into the streets to do it [...]

    The Facebook privacy issue explained

    Monday, February 23rd, 2009

    There’s lots of debate among my posse about this.  It seems your privacy might be safe at Facebook – or it may not be.  Techcrunch explains.  By evidence of the comments, looks like this debate isn’t over.

    The brilliance of Starbucks

    Saturday, February 21st, 2009

    {HOLLYWOOD BC SENT THIS LINK OVER THAT RELATES TO THIS STORY}
    [listening to] – Mark Cary ~ Focus (what else would you listen to if you were writing about coffee?)
    [drinking] – half-price Starbucks House Blend closeout from the back of the grocery aisle.
    [added to the drink] – creme from the Aeroccino that I bought before the [...]

    There’s still room for all of us

    Monday, February 16th, 2009

    If you can unplug the co-ax (and I recommend you do) you can get away from the down down downer of CNN and all the rest.  Their job cut counter is getting kind of ridiculous.
    I was on a con call today with my auto homies and I spoke of a dealer group that I had [...]

    Fresh & Easy Reneges on It’s Coupon Program

    Thursday, February 12th, 2009

    Many of you know my love for good companies, good service and an overall new and useful take on something old and tired.
    Grocery stores fit this model. I shop almost daily for this household’s groceries and I can easily tell you how much a certain family staple costs at each store. I scan [...]

    Everything’s Amazing, Nobody’s Happy

    Tuesday, February 10th, 2009

    Keyman Laurence sent this one over.  So damn true.
    The two vids from today are really good.

    The I-Phone is that guy at your high school reunion

    Tuesday, February 10th, 2009

    Apple Marcus sent this over.  Funny as heck.

    « Previous Entries