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Charles L Martin's Blog

Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, Signature Nannies, among others. By clients, he sometimes means "bosses" and sometimes "clients".

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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    The art of saying no

    By Charles Martin | May 27, 2009

    A friend recently suggested I learn to say no more often. It’s an art for sure. Even Tony Blair’s in on the effort to filter more and lead more by saying no artfully and gracefully. This week one of his quotes is heavy in Twitter rotation. He said “The art of leadership is saying no, not yes. It is very easy to say yes.”

    I have to agree.  Even Seth points to the effects of better time management when you say no more and appropriately leave yourself time for the “important” things. In fact, I am confident that one of my biggest projects for 2009 is being held up because I haven’t said no.

    Think about how you might be able to say no to more people and more projects. You’ll probably find that the good stuff lies waiting at the end. Sure, there’s turmoil and hurt feelings to worry about but what happens when you do half an effort because you didn’t say no or the other end of the bargain wasn’t delivered and your work spoils because of it.

    Topics: Sales Acumen | No Comments »

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