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Charles L Martin's Blog

Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, Signature Nannies, among others. By clients, he sometimes means "bosses" and sometimes "clients".

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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  • Archive for June, 2009

    Chance

    Thursday, June 25th, 2009

    I liked this little post I received from Lisa Coffey today.

    Chance
    Is there such a thing as chance, or coincidence, or serendipity?  Or is everything carefully orchestrated and organized by a Higher Power?  Chance seems to be the unexpected, but then we have to think: who is doing the expecting?  Something might come as a surprise [...]

    You’re an expert

    Monday, June 22nd, 2009

    Some great news is abound right now.
    There are so many specialists that are unemployed that the experts could fill the Rose Bowl and the parking lot would hold the runoff.  It’s big folks.
    Take heed that if you are one of the “lucky” laid off, you might find that you can escalate your status and find [...]

    Great new movie by a first time director : “Love Happens”

    Wednesday, June 17th, 2009

    Check it out.
    Love Happens from Universal and @bcbcbc
    Review coming closer to release date in early September.

    Great post to high school grads from Peter Shankman

    Wednesday, June 17th, 2009

    Check out this great post from Peter Shankman.  It’s really good.

    Confession: Tired of the $20,000 nut

    Tuesday, June 16th, 2009

    Today, a good friend said to me that he was “tired of the $20,000 (monthly) nut”.
    So am I.
    So are you.  I’ve spoken with you and I know you are.  I’ve seen your bank account.  Don’t try me.  I have your social.  I know where you bank.  I looked it up.
    So, let’s band together and admit [...]

    Great Chart From Y Combinator’s Paul Graham

    Tuesday, June 9th, 2009

    Some awesome charts on the life of a startup.  I think I’ve lived most of the middle part of the line.  Too bad I never made it to the top of the hockey stick.  But I will.
    See the bottom slide show. The charts are a few pics in.

    Working smart and not working at all

    Thursday, June 4th, 2009

    In this past week alone, I’ve come across a few more entrepreneurs that have figured it out.
    Figured what out Hothead?
    Figured out that what we’ve always thought was the smart grind is not so smart at all. In fact, I will propose today that at least 75% of you are wasting crucial and important time [...]

    @jack’s 10 personal rules to live by

    Monday, June 1st, 2009

    I love these.

    What does your Pandora station list say about you?

    Monday, June 1st, 2009

    Pandora.  The great elixir of radio-dom.  If this thing ever gets on your car radio, Sirius is toast.  Siriusly.
    I’m noticing that my Pandora station list is starting to look like a large Arkansas family with different teeth missing but still the same gene mapping.  I have found that what Pandora purports to do — find [...]