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Charles L Martin's Blog






Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Archive for January, 2010

Resetting the home-based worker environment

Wednesday, January 20th, 2010

Working at home like I have for over eight years is no picnic.  If you’re in my boat, you know it’s a big uphill climb — every day.  For sure, there is lots of upside.  But we pay for the freedom as well.  Our psyche pays too.
Thinking today about how the home-based crew — me and [...]

Sometimes “normal” is good enough

Monday, January 4th, 2010

I liked this post on NPR.  The last line strikes me in this, the first business day of the new year.  With all of my notes on the near future and what I’d like to accomplish, I have to remember that what Ben says is true:  ”… sometimes, just normal is good enough.”  
It’s good to appreciate [...]