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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Where you are. Where you’re going.

By Charles Martin | December 24, 2011

Merry Christmas everyone.

No matter how you think 2011 is ending, it’s not any different than the last ten or twenty Decembers you’ve had.

We forget. We forget it’s all a cycle.

When you take that long flight across country, remember there’s more empty and distant cloud layers out the window than buildings and mountains.  Have you ever watched a very tiny car below travel along a long and desolate road?  That’s life.  Lots of flat.  A little bump.

Take it all in.  Measure.  Measure again.  And then cut.

Cut it and go.  Let go.

2011 was one of the best years of my life.  There were rocky days but all in all, I’m grateful for the people that I’ve met along the way this year.  I’m grateful for a wonderful family, a few good friends, and an awesome job.

We’re getting on a new flight next week.

Pack your bags.

Topics: Greats in business | No Comments »

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