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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Mind and Planet

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Sarah with an (h)

Saturday, October 9th, 2010

I was in @starbucks today and a girl (it was a girl, relax) giving her name said “Sarah with an h”. What’s wrong with people? Don’t you know the code?  Don’t you know the details don’t matter in 2010 retail?  Do you really think, Sarah with an (h) that your drink will get mixed up [...]

Bright

Tuesday, September 14th, 2010

Dedication to your life, your world, what you’ve drawn over the years is a big challenge. The future is bright.  Remember that. It has to be.  There’s nothing you know about it.  There’s nothing that you can say for certain will come of the next five minutes, the next year, or the next ten years. [...]

Endings

Friday, August 27th, 2010

In the Charles’s list of life rules, I have one called “allow endings”.  I stole most of these from @jack at twitter, but I agree with them wholeheartedly.  I posted them way back when as a direct challenge to myself, of course. What I’ve realized in selling as long as I have is that people [...]

Humility

Monday, August 16th, 2010

As my birthday passes this year, I want to spend a short stint on humility. It’s a hard one. I came from the same 60′s and 70′s when your parents were right and you were always wrong.  Problem is, we aren’t smart enough to figure out what a recipe for disaster this is.  This doesn’t [...]

Rebuilding

Wednesday, August 11th, 2010

[written with "Faithfully" by Journey blasting] This has been one roller coaster of a summer. But looking at 45 in four days I know it’s all for a good reason. Like any good sports team, we all have rebuilding years. Thankfully my front office is solid.  That’s the key.  You will make a lot of [...]

TED Talks: Chip Conley

Thursday, June 24th, 2010

I love TED Talks and could probably spend two weeks watching all of them. I ran across this really good and interesting talk Chip Conley gives on deciding what “counts” and what to count and what in life is worth the focus. Boy, this is a good time for me to consider the subject. How [...]

Journey “Faithfully” video

Saturday, June 19th, 2010

Boy, I remember trying my damnedest to have the mullet of Steve Perry like in this great video.  Those were THE actual days my friend.

The value of boredom

Thursday, June 17th, 2010

Peter Bregman has an interesting post in the Harvard Business Review Blog about the value of boredom.  Check it out.

Be Nice

Friday, May 14th, 2010

Peter Shankman {thanks for the quick Jamba meeting this week Peter!} posts a reminder that we can all stop and treat everyone in our day-to-day a little bit better. I agree, it has become a “me me” world.   I’m one of those me’s.  I’m not immune. I sent this out by email earlier and it’s funny how much interest [...]

Some things remain the same – thankfully

Monday, March 29th, 2010

I arrived back at my track clinic last Tuesday with a little hesitation.  After all, I hadn’t been there for more than two years and the crew there is into it.  These are people that don’t skip much.  Also, the 6000 meters I was about to run wasn’t going to be spectacularly fun – it’s hard work. I [...]

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