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Charles L Martin's Blog

Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, Signature Nannies, among others. By clients, he sometimes means "bosses" and sometimes "clients".

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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    • New S*it

    « Previous Entries

    Lots of loose ends…

    Tuesday, September 15th, 2009

    [Brian Eno] hosts this post.
    I wanted to just talk about a bunch of little things that are around and not stink it up with many big posts.
    Jay Leno -
    Thought the new show was a rehab of his old show.  If this is what’s gonna kill prime time at 10, then whatever gets killed deserves it.  [...]

    QR Code — You heard it here

    Thursday, July 16th, 2009

    This is the next big thing.  Take a picture of the QR code on the next “Love Happens” poster you see and through BeeTagg go to a specific, but secret site.  It’s not really on the movie poster, but it should be.
    Big in Asia.
    Coming here very soon.

    Pokenplace hothead discount

    Friday, May 1st, 2009

    Fell in love with this little ditty today and since I’m becoming the social networking fiend, I had to buy a few to show my not so upshot friends in FL next week.  Cool thing is I got a discount (thanks Evan) to give to all my readers.
    Pokenplace was invented in Europe and is all [...]

    Red Box proves analog marketing can work

    Thursday, April 2nd, 2009

    I tried Red Box the other day.
    Where was this when we needed it 15 years ago.  I bet they could have knocked a great deal of Netflix’s demo out of the park if they had.  I also bet Netflix picks this company up some day.
    Its perfect for the new economy.  If you’re in grocery as [...]

    Qik really takes it to the next level

    Saturday, March 28th, 2009

    I just finished updating my profile at QIK.
    This really is a full bore service app for the future.  Imagine being able to ask your honey which honeydew melon to buy LIVE!
    I think the application for business is unlimited as well.  If you have enough memory you could very well deliver a full meeting to someone [...]

    Mississippi State Hispanic Opinion Survey

    Tuesday, March 3rd, 2009

    I just got a call from a nice lady in Starkville, MS.  She was at the University of Mississippi.  They are doing a survey that asks questions about Americans and their love of (or not of) Hispanics.  The survey lasted 15 minutes.  A lot longer than you would have held on.  I was about to [...]

    Fresh & Easy Reneges on It’s Coupon Program

    Thursday, February 12th, 2009

    Many of you know my love for good companies, good service and an overall new and useful take on something old and tired.
    Grocery stores fit this model. I shop almost daily for this household’s groceries and I can easily tell you how much a certain family staple costs at each store. I scan [...]

    Obama’s New Cellphone

    Tuesday, January 13th, 2009

    This pretty cool item could be Obama’s new friend.
    The company needs a hollywood version of the promo film but maybe Obama can help sales.

    A music player named after me

    Tuesday, January 13th, 2009

    Hollywood BC puts up a noodled notion about Slacker from his perch in jury duty.  He’s on a trial that entails locking up a woman who only likes clothes from the waist up — just his speed.  Looks like it’ll be a 6 week-er.  Just kiddin’ on some of that but we wish him lots of slacked music and expect [...]

    Best New Music of 2008

    Friday, December 12th, 2008

    Viva La Vida – Coldplay
    Narrow Stairs — Death Cab for Cutie
    Vampire Weekend — Vampire Weekend
    Cut Copy — In Ghost Colors

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