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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Best career book

Wednesday, January 14th, 2009

By far, “The Adventures of Johnny Bunko” is one of the greatest career/life guides you’ll ever read and you can read it in 30 minutes or less. Great book.  Get it. Amazon.com Widgets

Don’t forget Swayze

Tuesday, January 13th, 2009

I’m reminded by my earlier post on Randy Pausch that Patrick Swayze is probably headed for the same demise.  It’s really too bad.  “Point Break” is a top 15 favorite of mine and of course you never back baby in the corner do you?  Here’s to his family and hope it all works out.

In defense of California

Monday, January 12th, 2009

There was an interesting headline on yahoo today. This makes all my friends in other states chuckle I’m sure. California is still the promised land.  It’s a matter of knowing how to handle yourself through thick and thin.  All things being equal, (50 states that ALL go through tough times) I’d rather be in this [...]

Take a breath and stand your ground

Tuesday, December 2nd, 2008

This holiday season offers great opportunity to reassess your gift-giving goals.  I am giving a book that I love to those I love.  That’s it.  No wine.  No gift cards.  Just a good book.  If we all just step back and reduce our outlay and not utilize the full potential of our already reduced credit [...]

This really cleared up some things

Thursday, November 20th, 2008

Seth has a great post today on making Internet money.  Lots of things that I couldn’t put my finger on are more bright now.  Read it.

The misleading notion

Tuesday, August 19th, 2008

I’ve been saying this for years to friends that boast that they earn all these miles and go all these places.  But if you put pen to paper, you realize that it’s all a very expensive hoax.  Now, with the airlines even more stressed, this will get worse.  [note - I carry the AA card, [...]

Rest in peace Randy Pausch

Monday, August 4th, 2008

RIP Randy… One of your basic tenets was “stick to the fundamentals”. I agree.  Thanks for the great book, buddy. Something many of us forget. Sometimes we think our jobs and the projects we manage are oh so more important if we make it more complicated.  Take off the layers and you’ll see how it [...]

Sponsor Lisa — help out ladies with breast cancer

Monday, August 4th, 2008

My friend Lisa is walking the 3 day for breast cancer in Dallas.  Click here and give her twenty bux.  Put in the honor roll message that you found her on the hothead…

This economy gives us reasons to act and be better souls

Wednesday, July 23rd, 2008

One thing I’ve been thinking about lately – When things are getting rougher for all of us, I tend to max out the “pay it forward” part of my universe. I just sold a large deal in my day-job and it’s imperative for me to pay it forward.  When I get voracious on a concept, [...]

Look to the trees

Wednesday, July 23rd, 2008

When you think something bad or awful that happens to you won’t pass, look to the trees. A great big oak is representative of thousands of maladies and bad times as well as all the good ones.  While modern times require us think that everything has to be done right now, big trees remind us that the slow [...]

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