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Charles L Martin's Blog



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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, among others.

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman Racer 5 and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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Sales Acumen

« Previous Entries

Endings

Friday, August 27th, 2010

In the Charles’s list of life rules, I have one called “allow endings”.  I stole most of these from @jack at twitter, but I agree with them wholeheartedly.  I posted them way back when as a direct challenge to myself, of course. What I’ve realized in selling as long as I have is that people [...]

New Haircuts

Wednesday, June 9th, 2010

Sorry I’ve been off the ball lately — working hard like a boy should. I was getting in the car today in a part of LA that is 15 miles from home.  I had been thinking that I’d call my hair stylist on the way home and try to “sneak in”.  She hates it when [...]

Resetting the home-based worker environment

Wednesday, January 20th, 2010

Working at home like I have for over eight years is no picnic.  If you’re in my boat, you know it’s a big uphill climb — every day.  For sure, there is lots of upside.  But we pay for the freedom as well.  Our psyche pays too. Thinking today about how the home-based crew — me [...]

The presentation secrets of Steve Jobs

Wednesday, November 4th, 2009

Seth has long talked about this too — keep it short.  Throw away your bullet-maker and just show great, captivating, stuff. I don’t know how great the book is, but check out this slide presentation.

There’s life for sellers

Friday, October 9th, 2009

Seth’s good post reminds us sellers that we’ll always be valuable. Good weekend to you.

Older guys labor more and better

Monday, September 7th, 2009

For Labor Day, @jmarc2004 sent this to me.  I agree.  Obviously. If you’re over 40, you can still run a great start-up and succeed so says Vivek Wadhwa.

Sales is a lot about organization…

Monday, August 3rd, 2009

… especially as it relates to your prospect. I’ve been chasing sales all month pretty hard and the ones that didn’t stick really came down to organization.  It’s silly that this one premise is a road block but it really is. The calls I make as a cold-caller are always about trying to find the [...]

No One Cares About You

Friday, July 31st, 2009

True. Seth hits it on the mark.

The art of saying no

Wednesday, May 27th, 2009

A friend recently suggested I learn to say no more often. It’s an art for sure. Even Tony Blair’s in on the effort to filter more and lead more by saying no artfully and gracefully. This week one of his quotes is heavy in Twitter rotation. He said “The art of leadership is saying no, [...]

3 Months Free Clear Membership

Tuesday, May 12th, 2009

I love my Clear membership.  I used it in two airports last week that didn’t have Clear and it’s funny to watch the TSA squiggle when they don’t recognize but ultimately have to take my card as ID. The folks at DFW TSA told me that they will be up and running by Fall.  LAX [...]

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