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Charles L Martin's Blog


Gear




Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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California water wars

Monday, November 2nd, 2009

If you live in California and you haven’t read this, you’re not really in the know. Great reporting from the Economist.

In defense of California

Monday, January 12th, 2009

There was an interesting headline on yahoo today. This makes all my friends in other states chuckle I’m sure. California is still the promised land.  It’s a matter of knowing how to handle yourself through thick and thin.  All things being equal, (50 states that ALL go through tough times) I’d rather be in this [...]