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Charles L Martin's Blog

Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), beverage (Worldwide), and financial industries (SoCal).

His clients, past and present, include Liz Claiborne, Tommy Hilfiger, Esprit, D.F. Sanders & Co., more than 25 A-List actors and producers in film, Rhino Chaser's Beer, Signature Nannies, among others. By clients, he sometimes means "bosses" and sometimes "clients".

The concept of Anticipation Marketing is his specialty.

He loves marketers and sales hacks. He loves (or dislikes) your company. His rants may inspire you. They may ignite you. Either way, it's all good.

Follow Charles on Twitter @vendorcloud .

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, Stella Artois, and Craft Beers like Craftsman and Dogfish Head, master Japanese gardens, xeriscape, politics, and music.

email charles at vendorcloud@gmail.com

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  • Find solace in another’s good news

    Tuesday, July 21st, 2009

    I heard the greatest news in a long time today.  An old friend solved a very hard to complete personal circle and it just made my week, day, and year all in one sentence when they told me.  I had always been routing for this news.  Literally for years.  Sometimes you get what you wish [...]

    The Hothead Pro Bono Challenge

    Saturday, February 28th, 2009

    As I’ve posted recently, this is a great time to lend your skills to those that could benefit from them the most.  I’m not talking about writing checks.  We all have skills writing checks unfortunately.  I’m talking about paring off 2% of the time you dedicate to your workday, your coffee ritual, or your family [...]

    Love is in the air

    Tuesday, January 6th, 2009

    I am saying “I love you” more this year.  You may have heard it from me recently.  You may get it soon.
    I may not say this to the guy who runs the grocery store or my client and in business conversations, but the people that serve me and the people that stop their day for [...]

    Rest in peace Randy Pausch

    Monday, August 4th, 2008

    RIP Randy…
    One of your basic tenets was “stick to the fundamentals”.
    I agree.  Thanks for the great book, buddy.
    Something many of us forget. Sometimes we think our jobs and the projects we manage are oh so more important if we make it more complicated.  Take off the layers and you’ll see how it works just fine [...]

    This economy gives us reasons to act and be better souls

    Wednesday, July 23rd, 2008

    One thing I’ve been thinking about lately –
    When things are getting rougher for all of us, I tend to max out the “pay it forward” part of my universe.
    I just sold a large deal in my day-job and it’s imperative for me to pay it forward.  When I get voracious on a concept, I go [...]