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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Find solace in another’s good news

Tuesday, July 21st, 2009

I heard the greatest news in a long time today.  An old friend solved a very hard to complete personal circle and it just made my week, day, and year all in one sentence when they told me.  I had always been routing for this news.  Literally for years.  Sometimes you get what you wish [...]

The Hothead Pro Bono Challenge

Saturday, February 28th, 2009

As I’ve posted recently, this is a great time to lend your skills to those that could benefit from them the most.  I’m not talking about writing checks.  We all have skills writing checks unfortunately.  I’m talking about paring off 2% of the time you dedicate to your workday, your coffee ritual, or your family [...]

Love is in the air

Tuesday, January 6th, 2009

I am saying “I love you” more this year.  You may have heard it from me recently.  You may get it soon. I may not say this to the guy who runs the grocery store or my client and in business conversations, but the people that serve me and the people that stop their day [...]

Rest in peace Randy Pausch

Monday, August 4th, 2008

RIP Randy… One of your basic tenets was “stick to the fundamentals”. I agree.  Thanks for the great book, buddy. Something many of us forget. Sometimes we think our jobs and the projects we manage are oh so more important if we make it more complicated.  Take off the layers and you’ll see how it [...]

This economy gives us reasons to act and be better souls

Wednesday, July 23rd, 2008

One thing I’ve been thinking about lately – When things are getting rougher for all of us, I tend to max out the “pay it forward” part of my universe. I just sold a large deal in my day-job and it’s imperative for me to pay it forward.  When I get voracious on a concept, [...]