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Charles L Martin's Blog


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Charles L Martin has spent a lifetime experiencing hard won sales and marketing battles in the fashion (7th Avenue), film (Hollywood), food & beverage (Worldwide), and social marketing (SoCal) industries. He enjoyed working as an assistant to Liz Ortenberg (Claiborne), Tommy Hilfiger, and producer Scott Rudin, among others. He has worked for Esprit, D.F. Sanders & Co., more than 25 other A-List actors and producers, Rhino Chaser's Beer, EarthLink, United Tranz Actions, OpenTable and now LivingSocial, which is the coolest gig around.

The concept of Anticipation Marketing is his specialty. He loves marketers and sales hacks. He loves (or dislikes) your company. His rants on hotheadblog.com may inspire you. They may ignite you. Either way, it's all good. Follow Charles on Twitter @vendorcloud

Charles is a 4-time marathoner with a 3:58 PR. He also enjoys loads of time with his awesome family as well as advocating in modernist architecture, fine wine, craft beer, master Japanese gardens, xeriscape, politics, and music. email him at vendorcloud@gmail.com .

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Chipotle is aces with equal opportunity

Monday, April 20th, 2009

As I’ve ranted on a bad website ordering process by Chipotle, I wanted to give fair share to a good experience I had at an LA area store today. The experience wasn’t really an experience but I met a general manager today that chatted me up.  This guy we’ll call Jack told me he started [...]

Chipotle’s new online ordering falls short

Saturday, April 4th, 2009

I ordered last night from Chipotle’s new online ordering system.  We love their food.  It’s always good. Simple, but good.  It’s a nice respite from the usual Friday night Mexican restaurant fare.  No margies though. I ordered online by going through a simple interface that let me name each order for the appropriate person. I [...]